My Christmas Wish – Keep Our Tax Deduction

A common mistake that I encounter with clients is the assumption that data analytics is an absolute process.  It is not.  It is a highly effective process in helping identify, segment and prioritize, allowing non-profits to focus their energy strategically.  However, as I wrote about in a previous post On the Importance of Qualifying Prospects [...]

Meredith Hancks, MBA, uses data daily to uncover hidden gems in the database at Western Illinois University, where she is the Director of Prospect Research and Management. She is serving the wider nonprofit community as Chair of the Best Practices in Prospect Development subcommittee for the Association of Advancement Services Professionals. She is currently a [...]

The holidays are nearly here and, for many of us, the joy of the season can be overshadowed by the exasperation of endless expectations.   When we consider all that is expected of us these days, it is amazing more of us aren’t simply going crazy.  And, when you factor in that fundraising professionals have the [...]

In a time when non-profits are tightening their belts, both with budgets and staff, it is a good time to take stock in what has been accomplished in this very tenuous year with our economy and in the world of philanthropy.  We have been dealing with many challenges, and most likely will be dealing with [...]

Note from ProspectResearch.com: Roy Jones has more than 30 years of marketing, fundraising and development experience.  In addition to consulting and advising some of the nation’s top human services charities, Jones serves on several not-for-profit boards including the Ronald Reagan Institute, Recovery for the City, and the Economic Development Council. We invite you to check out his blog [...]

I remember when I was a researcher it seemed the primary concern was all about the prospect’s assets.  This is obviously a concern and major consideration during the qualification process for major gift prospects.  However I think the biographical background of a prospect is equally important.   After all, I knew my gift officers were not [...]

Note from ProspectResearch.com: Roy Jones has more than 30 years of marketing, fundraising and development experience.  In addition to consulting and advising some of the nation’s top human services charities, Jones serves on several not-for-profit boards including the Ronald Reagan Institute, Recovery for the City, and the Economic Development Council. We invite you to check out his blog [...]

Over the past ten work days Phyllis Freedman, an independent fundraising consultant specializing in planned giving marketing, has been sharing her ten commandments for at The Planned Giving Blogger. They’re wonderful and we should all have them pinned up on our corkboards or written on our whiteboards or as the home screen of our smart-devices, [...]

Note from ProspectResearch.com: Roy Jones has more than 30 years of marketing, fundraising and development experience.  In addition to consulting and advising some of the nation’s top human services charities, Jones serves on several not-for-profit boards including the Ronald Reagan Institute, Recovery for the City, and the Economic Development Council. We invite you to check out his blog [...]