Strategic marketing requires that the right message be sent to the right prospect at the right time in the fundraising decision making cycle.  The messaging needs to be timely, appropriate, and influential enough to inspire its recipient to write a check and support your mission.  Non-profits were more likely to be forgiven in the past [...]

It’s not every day that we receive a gift from a small to midsize private foundation.  When it occurs, it usually is unsolicited and unexpected, yet a delightful surprise. Once you discover that someone connected to your organization has a private foundation, you can use the 990-PF that is required to be filed with the [...]

Take a moment to think about the entry points for data collection within your organization.  Is the data that you need to operate effectively being collected consistently?  Are you hindering your work by not standardizing the entry points for data collection? It is easy to overlook the value in collecting multiple pieces of data.  Are [...]